Post-Purchase Funnel Copywriter Job at Incubator Lab, Remote

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  • Incubator Lab
  • Remote

Job Description

Copywriter (Post-Purchase & OTO Specialist)

We aren't looking for a generalist or a "content creator." We are hiring 1–2 elite direct-response copywriters dedicated exclusively to the post-purchase funnel . Your sole mission is to optimize the sequence that happens after the initial transaction to maximize Lifetime Value (LTV) and Revenue Per Customer (RPC).

The Role

You will own the entire post-checkout experience. This includes crafting high-converting One-Time Offers (OTOs) , strategic downsell pages, order bumps, and subscription upsell flows. If you don't find "take rates" and "funnel momentum" exciting, this isn't the role for you.

Required Experience

  • The Track Record: 3+ years specifically writing post-purchase/OTO copy (general DTC brand storytelling doesn't count here).
  • The Tech Stack: Hands-on experience building/optimizing flows within Checkout Champ, ClickFunnels, or ThriveCart .
  • Long-Form Mastery: Proven ability to write 2,000+ word sales pages and full-length VSL scripts (not just catchy headlines).
  • Niche Expertise: Direct experience in the Health, Wellness, or Supplement verticals.
  • Data-Backed Portfolio: You must be able to show a portfolio that includes conversion data (take rates, RPC, or AOV lift).

Preferred Qualifications

  • Compliance Savvy: Deep understanding of FTC/FDA supplement claim guidelines and experience working alongside legal/compliance teams.
  • Subscription Architecture: Experience writing compliant recurring billing disclosures that convert without being "sneaky."
  • High-Volume Background: Experience writing for brands scaling at $5M+ per month in DTC volume.
  • Funnel Logic: A deep understanding of how to maintain "buying momentum" across a multi-step OTO stack.

How to Apply

We value results over resumes. To be considered, please send your portfolio featuring at least two OTO or VSL samples .

Note: Please include specific conversion data where available. We will not review applications that do not include relevant work samples.

Job Tags

Remote job, Contract work, Fixed term contract

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